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Super Bowl LVIII is set to take place on Sunday, which means snacks are on the horizon.
Ahead of game day, Instacart shared snacking data in its "Snacktime Report," which uses Instacart's purchase data to uncover America’s favorite Super Bowl snacks and beverages. The online grocery delivery and pick-up service also leaned on consumer survey insights from the Harris Poll.
"Our look into the nation’s shopping carts during the week leading up to the Big Game reveals the true snack MVPs: from tortilla chips being the No. 1 food sold for the Big Game accompanied by lots of rich dips, to the zesty kick of hot wing fixings," Instacart trends expert Laurentia Romaniuk told FOX Business.
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"Americans also snag cozy favorites like chili and the ingredients for favorites like buffalo chicken dip while also ensuring there are easy-to-grab crowd pleasers like pretzels, gooey mozzarella sticks and pistachios," she added.
Chip Shape Showdown: What tortilla chip shape is the most proffered among Americans for the Big Game? (Instacart / Fox News)
Tortilla chips cinched the coveted No. 1 spot, while the top five were rounded out with cola, cheese blend, salsa and pretzels, respectively.
The top 20 categories were established by finding foods that were in the highest share of carts during the week ending Feb. 12, 2023, compared to the rest of the year.
Can you guess the most popular Super Bowl snacks that people buy? Instacart reveals what treats Americans want to get their hands on, according to the company's data. (iStock / iStock)
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Below, check out the categories that peaked during the week of Super Bowl Sunday last year.
Instacart determined the top 20 food categories by finding the categories that were in the highest share of carts during the week ending on Feb. 12, 2023, compared to the rest of the year. The categories were then ranked by the share of carts that th (Instacart / Fox News)
Along with these findings, Instacart’s "Snacktime Report" dove into the favorite type of tortilla chip: Per the Harris Poll, 58% of survey participants say scoop-style tortilla chips reign supreme.
Instacart's report also revealed the top dip in every state in America and the most popular Buffalo sauce pairings (apparently, Americans love their ranch dressing).
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Instacart has revealed the top snacks that Americans can't help but go back for during the big game, according to the company's data. (Instacart / Fox News)
Instacart also revealed the top 10 alcoholic beverages purchased from Feb. 5, 2023, to Feb. 12, 2023.
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FAQs
An Instacart survey revealed the top picks when it comes to game day snacks, and just in time for Super Bowl Sunday. Tortilla chips took the top spot for the No. 1 must-have snack during a game day party, followed by cola, cheese dips and salsas.
What is the most popular Super Bowl snack? ›
Tortilla chips cinched the coveted No. 1 spot, while the top five were rounded out with cola, cheese blend, salsa and pretzels, respectively. The top 20 categories were established by finding foods that were in the highest share of carts during the week ending Feb. 12, 2023, compared to the rest of the year.
What is the number 1 food consumed for the Super Bowl? ›
"But what are people ordering for their Super Bowl watch parties?" is a question you may ask yourself because you're looking to create a game day menu. The three most popular Super Bowl dishes people order are pizza, chicken wings, and chips with dips.
What food sells the most for Super Bowl? ›
Snack foods remain a popular choice for many. Chips and classic game day favorites top the Super Bowl food shopping list with 75% of Super Bowl watchers planning to buy chips, followed by dips / salsa / guacamole (67%), pizza (47%), chicken wings (42%), and nachos (22%), Numerator figures show.
How much guacamole is consumed on Super Bowl Sunday? ›
According to various sources, around eight million pounds of guacamole, or the equivalent of 3628.73 tons, are eaten on this day annually.
What is the #1 selling snack in the US? ›
Rice Krispies Treats Are America's Most Popular Snack
The customer and data-centric platform HubScore recently released its Favorite Snack By State Report, showcasing the most sought-after munchies nationwide.
What is the favorite food for the Super Bowl 2024? ›
Queso, guacamole, salsa, buffalo chicken dip, hummus - pick your favorites. Buffalo wings: Even though the Bills lost in the Divisional Round, buffalo wings are a must-have at any Super Bowl party. Bone-in or boneless, blue cheese or ranch - it's up to you.
What Super Bowl is 2024? ›
Super Bowl LVIII will be played at Allegiant Stadium in Las Vegas, NV on Sunday, February 11, 2024. Download the NFL OnePass app to stay up to date on all official Super Bowl events. Things will look a little different at Allegiant Stadium for Super Bowl LVIII!
How much does a Super Bowl ring cost? ›
The rings are typically made of yellow or rose gold; the 2010 Packers broke tradition, opting for theirs to be set in platinum. They're not free: The cost per Super Bowl ring can run anywhere from $30,000 to $50,000.
How many chickens were killed for the Super Bowl? ›
Given that each chicken has two wings, the amount of birds slaughtered just for Sunday's big game is a staggering seven hundred twenty-five million. America slaughters over 9 billion chickens for food each year, meaning almost a tenth of all chickens consumed annually will happen during a few hours.
Rihanna. Rihanna performs during Apple Music Super Bowl LVII Halftime Show at State Farm Stadium on Feb. 12, 2023 in Glendale, Arizona. With 121 million viewers, Rihanna's 2023 performance during Super Bowl LVII is the most-watched halftime show in history.
What is sold the most during the Super Bowl? ›
The top three most popular Super Bowl foods are chips and dip, chicken wings and pizza. It is estimated that 1.45 billion wings will be eaten, 10 million pounds of ribs will be sold the week of Super Bowl and 11.3 million pounds of potato chips will be eaten.
What was the most popular Super Bowl halftime? ›
Rihanna. Rihanna performs during Apple Music Super Bowl LVII Halftime Show at State Farm Stadium on Feb. 12, 2023 in Glendale, Arizona. With 121 million viewers, Rihanna's 2023 performance during Super Bowl LVII is the most-watched halftime show in history.
What is the most popular Super Bowl? ›
Super Bowl LVIII is the most-watched program ever, averaging 123.4 million viewers across all platforms, up +7% versus last year's Super Bowl which was the previous record (115.1 million).
What was the most Googled thing during the Super Bowl? ›
“Minutes right before the kickoff was the question, 'Why does Usher wear gloves?' ” Martinez says other top searches included Taylor Swift, Blake Lively, Ice Spice, Travis Kelce, Patrick Mahomes, and Christian McCaffrey. There was also a spike in searches for Beyonce after she announced new music after a commercial.
